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Selected Projects

  1. LÙCHEN NEW YORK SS23 NYFW

  2. Rebranding: Wind H Art Center

  3. Packaging Design

  4. Let the Wind Blow

  5. Ö!2023 Calendar

  6. Pseudo Poster Series

  7. Title Sequence:  The Last Emperor

  8. Invisible Book Cover Series

  9. Book Design: 4′33″

  10. 100 Posters Study

  11. 3D Works

  12. Campaign for Disney

  13. Exhibition Posters

LÙCHEN NEW YORK SS23 NYFW


Starting with the key element that goes through the SS23 collection: a 4:5 rectangle, I co-created a series of materials for the fashion house Luchen New York’s new season that launched at NYFW with creative director Lu Chen and photographer Harison Huang.

The 4:5 rectangle is constantly interspersed between virtual and reality as a window, revealing the theme that the new collection is an amalgamation of “what-ifs”. It ponders the impending state of humanity as technology continues to evolve alongside it.